T-Mobile Austria TV ad has Nokia Lumia 710 with iOS
Here’s a case of missing attention to detail. I’m not sure what the ad is about (apparently, it’s funny but I don’t understand German) but T-Mobile Austria is promoting the Nokia Lumia 710 (which looks great in the above pic, nice lighting!) but its sporting the iPhone version of Facebook.
Perhaps an intentional mistake to make sure the T-Mobile signal is visible in the status bar.
by tmobileat
They get it right in the end though.
Source: hypertechtronium Via WMPU
Update: Some more lulz and laziness. Here, for the Galaxy ace promo, the Nokia Lumia 710 is still used. Plus the Ace has iOS at the end too. A proud moment for iClonersung
http://www.youtube.com/watch?v=S7PjO2_wp_c
Category: Lumia, Nokia, Windows Phone
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- Mobilissimo.ro | February 4, 2012
Wow… I fail to understand how it’s easier to photoshop iOS onto it than it is to turn the damn thing on, is the power button that difficult to find??
These marketing images are always photoshops. It’s difficult to take a perfect photo of the screen, and they’ll want to try out different screenshots on them.
Maybe they are ashame of Windows Phone’s UI…
That is indeed a plausible explanation, however if that was true, they wouldn’t have massive T-Mobile pink Tiles at the end, now would they?
The most likely explanation is that the ad agency had no idea what they were creating and just made it look like this.
Remember when N8 had internet explorer? Was Nokia ashamed of Symbian?
Remember when Ovi Store had Android apps.
Was Nokia ashamed of Symbian?
It’s an easy mistake to make. And perhaps actually it was a bad example as the answer to both questions is probably yes (well the state the UI was in back then. Remember how they had to fake up the N97 to look decent?).
Here’s the making of, for those interested:
http://www.youtube.com/watch?v=bg1CH7ATou8
By the way, I wouldn’t record and make the actors do all the acting again just to change the phone in his hand. Also, the Facebook page is the same for all phones, so the only changes would be the browser specific UI for each platform, so if you take a screenshot of the browser from a phone that has very subtle UI (just the top bar) and remove other elements from the UI, it will not become too different from the UI from each phone to scream about it.
In the end, the consumer won’t notice the difference on TV, the real phone and phone’s real UI is shown very clearly on the end of the ad which the consumer will actually notice, and they’ll sell phones.
That’s what really matters, and I don’t think it was a case of “not knowing the phones”. They actually took the time to remove the Safari browser UI from the bottom of the screen and keep just the top bar which is basically the same for all phones (Symbian, Android, iOS, except I guess for WP), and actually show the phone UI on the part of the ad the consumer will actually notice.
visit http://x.facebook.com on your nokia phone(default browser) and see the magic
That’s not IOS. That’s facebook page for touch screen devices. It’s tha same screen tha i see on my nokia C7.
That is what I thought too.. It does definitely have an IOS look but it is a mobile web page I think.
The spot goes like this:
The girl walks in with her new bf and says:
“Dad, this is ..”
The dad interrupts her daughter because he already knows it’s Karl and already knows everything about him.
All thanks to his Nokia 710.
the funny thing is that tmobile austria has exactly the same ad for lumia 710 and galaxy ace.
the diffence are just the last seconds when they show the ace and the 710.
here is the ace spot
lolol, that screenshot of galaxy ace with ios facebook would make Samsung so proud!
Also they still have the Nokia Lumia 800 in that guy’s hands. LOL T-Mobile ad people fail. As per some comments above, perhaps they’re ashamed of the iPhone clone and put a Nokia in his hands.
well when to have to choose between nokia and samsung – they of course take a nokia.
btw.: what i noticed is, that after long, long time, t-mobile has a symbian anna device in stock. it’s the 500.
http://shop.t-mobile.at/
But the question is now, which phone is he holding in his hand then? The 710 or the Ace? It is the same in both ads.
He is holding the Nokia Lumia 710 because the Ace looks like an iPhone and the thing in his hand has tapering edges and camera position of the 710.
I can’t get over how much Spamsung has completely just copied iPhone and allowed people to buy a substitute cheaper iPhone at Apple’s expenses (thus helping leapfrog competition too who were not able to offer an iPhone clone because that’s just cheating). Clever guys. Samsung CAN make brilliant products on their own but utilising every possible asset (such as being able to clone iPhone since SGS) to raise their IMAGE.
touch.facebook.com takes us to this version of facebook on any touch screen device. it even opens up in my old nokia 5233
Tmobile doesn’t make ads.. they might have hired the services of an ad agency. I work in an ad agency myself and I know mistakes like this can happen . I was working working with a guy who never owned a smartphone .. Imagine such a person is working on and he just googled the name of Facebook and uses the dirt image he sees.. by the time irs detected it might be too late to make any changes .
Jay, it’s not iOS Facebook. if you try logging in to your Facebook account using your N9 and click on someone’s name and hold it for awhile until a menu pop up “open in new window”, you will see it.
*N9 browser
Look at the status bar.
eh? Didn’t see that.
That app is actually on WP, the same one as iOS. It may be called Facebook+, it is the one with the F done like biro ink. I use it, better than the official one for WP