The 920 is a fantastic device, one that despite the lack of cohesive marketing, is delighting consumers that use it because it’s a great smartphone. Every day I’m finding something new to like about my Pikachu 920 :p. Elop notes that this positivity is at grass roots level, with consumers who have experienced the 920 going on to tell their friends how good it is (lol because Nokia can’t make ads for that job :p).
When asked whether Nokia was controlling stocks to thus create that image of demand, Elop says no. Nokia’s on a deliberate strategy to grow the production over time. Next, the positivity on Nokia that the interviewer feels towards Nokia recently. Elop notes that Nokia has been doing their very best work, whether Lumia 920 or Asha full touch. But now it’s not just Nokia saying that, but people who might love the Nokia but are crying out perhaps for the Yellow version (as you know I was doing :p) which creates a sense of hope. Nokia knows there’s more hard work to come. But there’s a sense that the SISU at Nokia is beginning to pay off and with that optimism will come more strength from the team as Nokia moves into 2013. Even though it might be the darkest time of the year in Finland because of the nature of the sun, it’s a little bit brighter at Nokia today.
When asked what Elop would say to the Finnish share holders, Elop says Thank You for supporting Nokia in her darkest days.
WPCentral also noted this demand which has seen investors looking positively on Nokia too.
Cheers nabkawe5, @vvaino and dontom for the tip!