Here are a couple of very interesting promos from Nokia India. I like them because whilst being ads, they’re also teaching the audience how to use features in the Nokia Lumia 920, whilst showing them in “real life” scenarios which the audience can empathise and connect with.
Oh dear gosh, FINALLY, someone at Nokia is beginning to understand this. Good job guys!
It’s not the flashiest, and there’s definitely much room for improvement (how to make it memorable for one) it’s a whole lot better than the vague arty-farty stuff.