Yes! It’s another marketing stunt!
And this time, it comes in the form of a social rewards programme called into by Windows Phone.
What is into?
“Film, fashion, music, food, travel?
Whatever it is you are into, you’ll find it through into by Windows Phone
into by Windows Phone is a social rewards programme for Windows Phone owners, their friends and family and indeed anyone who wants to discover more about us, spread the word and get into the rewards.
into gives you access to handpicked offers, new experiences and unique events. You’ll get the chance to see great videos and articles from amazing UK contributors — and much more.Advertisements
You can access the into app on Facebook, or download it from the Windows Phone Marketplace. A data plan or WiFi connection is required to use some features in the mobile app. Carrier fees may apply.”
Still not having a clue?
Watch this video as Alex James, Creative Director, explains in detail.
Alright, call me jealous but why is the UK getting all this good stuff?
Source: Windows Phone UK