‘Carrier relations are vital for the success of any phone’ a sentence we have heard or read many times in relation to Nokia. Some even said that Nokia burned its bridges a while ago when they made the switch to Windows Phone. There might be some truth to that matter, but with AT&T being an aggressive player on the US market for Nokia it might not seem that it is all doom and gloom.
Today Nokia announced that it has struck a deal with KPN, the largest carrier in the Netherlands, to provide their Sales and Marketing department with 900 Windows Phone 8 devices. Not only that, KPN has said their confidence in Windows Phone is growing each day and that they see it as the 3rd player they can offer to their customers and use as a differentiator to position themselves as a company.
KPN also underlines the corporate benefit that Windows Phone can potentially offer with its tight integration with other Microsoft products and services.
Eventhough the Netherlands is just a small market compared to for example the US, it is evident that carriers are seeing potential in Windows Phone and thus Nokia. Hopefully this will be the start of the road to the top again for Nokia.
On a side note, release the damn phones already in the Netherlands, Nokia.