Windows Phone Turns 3 Today! Happy Birthday! Now It’s Time to Evolve Please.

| October 11, 2013 | 55 Replies

DSC02207I hadn’t realized that today was the day WP turned 3 years of age, until Belfiore tweeted about it. Of course back in 2010 I scoffed at WP and was too busy playing with my N8 (and trying to speed it up) to actually give it any serious thought. I remember feeling a dark sense of glee when the whole No-Do update fiasco happened and bricked multiple devices; that was when I was so far immersed in my Nokia/Symbian fanboyism that anything else was complete rubbish (very much like Nokia themselves acted).

Then Elop went WP and I got a Lumia 800, fell in love and never looked back…

1020, 920 820 2


Of course Windows Phone has come some ways since 2010, first with No-Do, then WP Mango 7,5 (when Nokia jumped in and gave it the much needed boost), and then WP 7.8 and the WP8 rebuild, then Portico/GDR1; and just last month (or yesterday if you’re an At&t subscriber) GDR2/Lumia Amber. Some of these updates were major for the OS (Mango, WP8, Amber) while others where minor and hardly changed anything. The fact remains however that Windows Phone has matured a bit, but no where near enough for a three year old.

Lumia Family

Certain things should be expected of an OS this old, and certainly no one can make the “still young” remark, and in some aspects WP has caught on. For example the apps situation is much improved, I hardly ever find myself wishing for a certain app any more (after the surge of 3rd party alternatives such as Instagraph, 6tag, 6sec, swapchat…) which gave a new breath of life into the WP ecosystem. On the other hand WP hasn’t changed much in terms of features since Mango, sure we got new tile sizes and an accent color or two along the way, but where’s the innovation?

We’ve discussed the missing features and what we want/need countless times, so I won’t go into that; but put simply WP has to step it up; GDR3 should come this month on the 1520, but god knows when older devices will get it; and 8.1 is still anyones guess.

Most importantly WP has to stop playing catchup to other OSes and start bringing in fresh new ideas, especially since NOkia won’t be around to push out awesome new features much longer. So PLEASE evolve.




Category: Lumia, Nokia, Windows Phone

About the Author ()

Hey, my name's Ali- Currently a fifth (and final) year Dental Student from Chicago; studying in Jordan. I love all sorts of gadgets almost as much as I love my cookies! Be sure to follow my Twitter handle @AliQudsi and Subcribe to my Youtube for the latest videos - no pressure. Thanks.
  • Patata

    Are you serious ab out Amber being a major update? You Muster be kidding.

    • Abanmo Gumane

      Have you noticed that now the Jolla is The Biggest Finnish mobile maker? Congratulations!

      • Al Groove

        As Elop came aboard Nokia in 2011, he wrote the infamous “burning platform” memo, in which he suggested that radical moves would be necessary to halt the company’s market-share declines. Elop subsequently abandoned Nokia’s homegrown operating systems—most notably Symbian—in favor of Windows Phone, before selling the bulk of the firm to Microsoft. That proved an excellent move for Elop, who made a lot of money as a result, but maybe not so great a development for Finland, where Nokia was a crown economic jewel.

        In light of all that, maybe it’s time to revisit Elop’s “burning platform” memo and give it a rewrite:

        There is a pertinent story about a man who was working on an oil platform in the North Sea. He woke up one night from a loud explosion, which suddenly set his entire oil platform on fire. In mere moments, he was surrounded by flames. Through the smoke and heat, he barely made his way out of the chaos to the platform’s edge. When he looked down over the edge, all he could see were the dark, cold, foreboding Atlantic waters.

        As the fire approached him, the man had mere seconds to react. He could stand on the platform, and inevitably be consumed by the burning flames. Or, he could plunge 30 meters in to the freezing waters. The man was standing upon a “burning platform,” and he needed to make a choice.

        He decided to jump. It was unexpected. In ordinary circumstances, the man would never consider plunging into icy waters. But these were not ordinary times—his platform was on fire. The man survived the fall and the waters. After he was rescued, he noted that a “burning platform” caused a radical change in his behaviour.

        We too, are standing on a “burning platform,” and we must decide how we are going to change our behaviour.

        Over the past few months, I’ve shared with you what I’ve heard from our shareholders, operators, developers, suppliers and from you. Today, I’m going to share what I’ve learned and what I have come to believe.

        I have learned that we are standing on a burning platform.

        And, we have more than one explosion—we have multiple points of scorching heat that are fuelling a blazing fire around us.

        For example, there is intense heat coming from our competitors, more rapidly than we ever expected. Apple disrupted the market by redefining the smartphone and attracting developers to a closed, but very powerful ecosystem…

        [The original memo continues on with multiple paragraphs of ‘Why We’re Doomed.’]

        …This is what I have been trying to understand. I believe at least some of it has been due to our attitude inside Nokia. We poured gasoline on our own burning platform. I believe we have lacked accountability and leadership to align and direct the company through these disruptive times. We had a series of misses. We haven’t been delivering innovation fast enough. We’re not collaborating internally.

        Nokia, our platform is burning.

        So here’s what we’re going to do: first, I’m going to spend a lot of time publicly denigrating Symbian, even though we continue to sell millions of phones equipped with that operating system. That’s what successful CEOs do—insult their core product, even if it commands a healthy percentage of the world market. Then I’m going to chuck the software in favor of Microsoft’s Windows Phone, which has negligible market-share. By “chuck it,” I mean exactly that: a dwindling pipeline of new phones, and no assurance for anyone who’s supported the ecosystem that we’ll continue to meet their needs for the foreseeable future. Why, people won’t be angry about that at all! Trust me, our market-share won’t collapse in record time, and nor will our stock price. I don’t have any reason to see the stock price fall, believe me.

        And Meego? Sorry, we gotta drown that baby. Sometimes that’s what being CEO is all about: drowning babies.

        As our market-share continues to not-crash, we’ll release a couple phones running Windows Phone. Those devices will sell pretty well, mostly because Microsoft and various carriers will throw millions of dollars into marketing them, but they won’t make a dent in Apple’s or Samsung’s overall market-share. They won’t really loosen Google Android’s hold on the midrange of the smartphone market, either, come to think of it.

        As a result of our efforts, Windows Phone will gain a couple points’ worth of market share, even as Nokia continues to bleed cash. But that’s okay, because my old friends at Microsoft—realizing that Windows Phone is basically dead without Nokia’s full commitment to the platform—will swoop in and purchase our long-storied company, turning it into a glorified hardware-manufacturing arm.

        In exchange for so drastically affecting Nokia’s market-share and stock price and selling its hardware unit, I’ll be given $25 million, none of which I’ll give back, because I might be going through a divorce and need the cash. Oh yeah, and in recognition of this sterling performance, Microsoft might actually make me CEO. Isn’t that awesome? For me, I mean?

        But the Finns are a resourceful people, and I’m sure you’ll handle all this with your usual aplomb. Think about all the stories you’ll tell, years from now, about how Nokia was once a European powerhouse with the mobile world at its feet! Your children will be impressed.

        Let’s send this platform to the bottom! This will be fun!



        Of course it’s a joke.

        • Doffen

          At least the NSA is happy…

  • krishna6233

    Nothing much changed in 3yrs and yeah wp was able to kill Nokia!

    • Doffen

      What MS could not do from without they were able to accomplish from within. The WP poison killed Nokia.

  • Deaconclgi

    The issue at hand is that people want Windows Phone to be Android, iOS, Symbian and every other OS. That was never Microsoft’s intention with Windows Phone. They designed it to be what they wanted it to be.

    It is kind of like if you design a product to be different yet everyone complains that it is not the same as product X. What can you do? Well, you will have to take the time to make your different product be just like product X even though you may have never intended it to be OR just give up and quit.

    I honestly do not think MS wanted WP to offer certain features that consumers are clamoring for from other OSes. WP was supposed to offer a vastly different and significant user experience and consumers have been trying to get MS to add Notifications and a ton of other things that either MS didn’t plan on doing OR planned on doing it in a different way, for example, notifications on the live tiles. Well, consumers that are vocal want their notifications the way other OSes do it but MS never intended to provide notifications like everyone else is doing it.

    In that sense, they are not “catching up” per see but more of bending to consumer feedback and making WP what the people say they want vs what MS had originally intended WP to be, a simple, streamlined smartphone OS and UI.

    I reluctantly tested the WP waters with a Lumia 710 with T-Mobile. It was great though the experience was really barren with limited gaming and only two columns of medium to large tiles.

    WP 8 on my 1020 is great and it is also great on my freshly upgraded ATT 920. The biggest thing I miss from Symbian is RCA/HDMI/FMTX out.

    • swain

      I feel WP was not even ready for UAT when it was first released. WP8 is merely a minor upgrade over WP7 and still half baked. The fluid experience can also be termed as lack of user friendly features. The streamlined and simple UI is not only boring but also over-hyped. I am not sure about WP, but Windows 8 on my dell laptop powered by a 4th generation i7 and 8 GB RAM performs worst than my other laptop with XP.

      • Jesseri

        Amen to all except Windows 8 part.

        There must be something wrong with your laptop. My computer is definitely speedier with Windows 8 than same computer with the Windows 7. And i’m using daily, resource hungry applications (3D modelling & rendering, music making(DAWs with lots of simultaneously playing VSTs), etc… and never getting any hiccups.

        I switched to team Samsung about a week ago. Bought a couple Note 3s for one man’s revenge for Nokia making a stupid decisions. I need to say that i’m a happy camper. I’m only missing the great Nokia HW (read pureview camera). Yes, Note 3 feels somewhat cheaper than let’s say Lumia 1020, but its definitely improved from Galaxy S4.

        WP8 is so far away from latest Android version, in terms of usability and feel, that its not even a funny. Microsoft needs to make a HUGE jumps to catch up with Android. These pathetic updates, which we are used to, won’t cut it any more. Hoping in year 2016 Nokia will rise from the ashes and bring something exceptional to the table.

    • Patata

      “They designed it to be what they wanted it to be.”

      But that is a really bad idea if you actually want that your product will be successful. After all they create products for paying consumers and not for themselves

    • twig

      I really enjoy Win Phone 8. Nothing matches Pro Camera. Its all designed for ease of use.

    • incognito

      Being different for the sake of being different is rarely a good thing.

      Consumers: We want *that*!
      Microsoft: Tough luck, we’ll give you *this*!

      And then they wander why it doesn’t sell? Because nobody wants it, stupid!

      And apart from the UI/UX paradigm, and a huge list of missing features, WP is not all that different from iOS – it employs the same philosophy and it is obvious Microsoft was aiming at that. Android became main ‘competition’ only when they realized that nobody* wants their POS product. But that ‘small’ difference proved to be crucial.

      * nobody == significant number of people, fans and sheeple you’ll find for any platform

      • Janne

        fans and sheeple you’ll find for any platform

        Unfortunately you also find incognito’s for every platform.

        Your gross over-simplifications about WP are so off the mark that it is quite embarrassing to watch, really.

        Then again, you were the guy who said Nokia would sell less in Q2 than Q1 and Lumia 1020 leaks were made in somebody’s garage. You get carried away at times.

        I do think you are consistent, so you do have a narrative you believe in and stick to it. That’s not so unlike of me. I can respect that.

        Too bad, you’re wrong.

        But then you think the same of me. So we’re even.

  • manu

    i was just thinking about the evolution of android in 3 years .it has come along a long way (copied or not) with constant update from google,gathering strong userbase with time ,while windowsphone remained pretty much same except some futile efforts from nokia.

  • swain

    Don’t worry Ali. It will definitely evolve. It will evolve at the cost of many more Nokia who dare to use it. I wish WP had never seen the light of day. My Nokia would have been still making handsets if WP(and Elop) were never born. Struggling with Symbian, evolving with MeeGo or fighting with Android…they were supposed to be alive in a world free from Trojan.

    • krishna6233


    • GordonH


    • Abanmo Gumane

      Windows in mobiles IS PRESENT FROM OVER 10 YEARS so it is at last 13years, but not 3 – this is misleading info. Currently WP is a proof how is Windows in mobiles after 13 years of development. I hope nobody will deny that 10 years ago there were mobiles with Windows at the market? Zombi reanimation. And my personal thesis is that MeeGo was much more ready for the market then WP was and will ever be. But enormous money in marketing and conversion by force into the MS’s religion is like a building a sect. It is like everyone is bombarded with overwhelming and hurting/addicting love, and finally is to pay for guru. Can you even imagine how and what MeeGo would be after 13 years of development by Intel+Nokia????? Remember Intel is technology global leader truly inventing new things. Once Nokia was also.

  • Pathetic

    ceases to mourn, buy an Android or an iPhone, and throw away those pieces of shhit windows phone, why are you complaining? is what you have with WP no one forces you to have a windows phone, do you?

    • v.s.i

      Mrs Elop, please go on with your life as if nothing had happened. We understand your predicament but please try not to spam these threads for the few posters that still have something to say. Kindly refer to a psychologist for post-divorce stress if that’s what you experience, or if not simply enjoy your life as you see it fit. 🙂

      • twig

        Lol. Did you see 5S now has the blue screen of death?

  • Technically Belfiore is wrong about Metro UI’s 3rd birthday. Guess he forgot about the Zune where it all started, albeit in a slightly different form and shape.

    WP being 3 years old. It doesn’t feel that way, and that is meant in a positive and negative way. On the plus-side; the UI doesn’t feel stale or boring yet eventhough I’m using it day in day out on phone and PC.

    The down-side is that WP is still missing so many things that would bring it on par with the other OS’. It isn’t like I am missing anything per se, but there are many users out there who do miss reasonable stuff. That is what the WP team needs to open their eyes to.

  • Janne

    Congratulations, birthday is always a birthday. 🙂

    I still remember the LG Optimus 7 and WP 7.0 I got in late 2010. I was using an N8 (and prior to that N900) as my daily driver then, also toyed with my iPhone 4. Still, went for an E7 in early 2011, and then an SGS2, N9 and so forth…

    But the LG did loom in my head until the Lumia. It was something fresh, WP, back then. The first version, unlike some claim, was a far cry from WP of today though.

    Anyway, it was the best of times, it was the worst of times. Congrats for the mediocre progress, birthday boy. 🙂

  • Hypnopottamus

    Happy B-day WP and Metro/Modern UI. I switched to Android from Symbian b/c of email/PIM reliability issues I was having. Took the leap to WP and although I was VERY skeptical at first, I’m really enjoying WP8.

    For my uses, I really depend on reliability and I just need to get in there, get things done, and carry on w/ my life. For my work, WP fits the bill seamlessly and it is butter smooth. Although it lacks some features Symbian had and Android has, it hasn’t hampered my productivity one bit. I’ve found myself leagues more productive on my WP than I ever was with Symbian and later with the laggy, frustrating Android (back when it only was with Gingerbread).

  • twig

    Evolution is the Nissan smartwatch, which looking closely, its the “morph”.

  • incognito

    Happy birthday, and may it die quickly. It’s embarrassing to watch it struggle like this. Some things were never meant to be born. -_-

    • Janne

      Why you talking about BB10 in a WP thread, off-topic-boy?

      • swain

        yes you are right janne. Incognito shouldn’t have said those words for a highly successful and life saving OS like WP. It’s the number one OS in the world and it saved a very small company like Nokia.

        • Janne

          successful and life saving OS like WP. It’s the number one OS in the world and it saved a very small company like Nokia.

          Yes, because that’s what I said.

          Wait, no? It is a strawman you made up. Silly me.

          All I believe is that WP is on a mediocre trajectory and that Nokia’s independence was threatened as it dragged on. I wished better for Nokia, but unfortunately it is what it is.

          But I will give you this: It is my belief WP will fare OK. If it doesn’t, me belief has been wrong.

          If it does fare OK, many, many, many incognito’s and swain’s of this world have been wrong.

          I don’t think WP is inherently unsellable or that it isn’t selling because people don’t want what WP represents. I believe breaking in any third ecosystem is very hard now.

          I also believe Nokia could have continued as the first or at least second ecosystem with Maemo should they have put everything behind it since 2005.

          • swain

            “If it does fare OK, many, many, many incognito’s and swain’s of this world have been wrong.”
            I would have been happy being proven as wrong if Nokia had succeeded with WP. But unfortunately I am right since the inception of WP at Nokia. I don’t know why many Janne’s couldn’t see it, but with the poor set of features and horrible UI with just 2 columns of tiles, WP was unsellable from day one. WP never performed at that level what we call “ok” in real world. Nokia was selling and could have sold more number of Symbian/MeeGo handsets with the great design and hardware which was simply devalued by an incompetent OS like WP.

            • Sk

              The good thing about a hypothetical statement like that is there is no way to prove or disprove it.

              • krishna6233

                And the thing about fact is that it can only be twisted!

              • swain

                Come out of your cave “boy” and check the sales figure of Symbian before it was announced as dead. The number was actually increasing which should be good enough to be called as a proof. Make sense ?

  • xxx

    I don’t know what people in Microsoft are celebrating, but HTC Tinan has been shown 1st September 2010.

  • GordonH

    “Then Elop went WP and I got a Lumia 800, fell in love and never looked back…”
    Yeeaackss… Ugly . Falling in love with the Lumia 800 is a new low.

    • swain

      I too love the L800 before it turned on. Everything changes after seeing the ancient UI and poor features.

  • Munch

    Still a long way to go Windows Phone. Please bring us a simple file manager and good notification center ASAP. And also, please give us the ability to turn off or reduce the animations speed. Is really slow to keep seeing the effects especially when I have lots of Whatsapp messages coming in.

  • CyberAngel.

    The Windows Phone 7 was based on Windows CE
    While the Windows Phone “rebooted” (using a film term from Superman)
    with NT Kernel
    It’s less than a year old and has less features than the WP 7.8
    This is fact – anything else is …
    Fandroid FUD?
    iBorg iDiot iBlashemy?

  • Elop

    Only 3 and already manage to put Nokia to grave. By 6 it will kill Microsoft.

    • Sk

      First of all, Nokia is not dead. Secondly, Microsoft won’t die 3 years from now. Sorry.

      • Janne

        Well, you DO realize Tizen will be the second ecosystem in 2015.

        Tomi Ahonen told us so.

      • Abanmo Gumane

        buhaha Nokia is having time of it’s life, have plenty of money, do not close factories, don’t fire employees, do not sell it’s own historic house, and do not sells to 3rd hand invader-alien-company. It is doing very well indeed!

  • Sk

    Wow, people complain a lot about something they will never buy anyway.

    I like iOS 7, but it’s buggy as hell. I’ve tried Android and it feels clunky and slow. I think WP is a good OS that gets a bad rep because it didn’t copy iOS features the way Google did with Android. No one is forcing you to get a WP phone if you don’t like it. And guess what? Nokia is not going to make phones after 2016, so don’t hold your breath for an Android phone from Nokia. Based on rumors from Paul Thurrott, it seems likely that WP Blue and the OSs to follow will have a strong Meego influence. I think the future, with Nokia and Microsoft operating as one team is much more bright than most people think. I, for one, am looking forward to 2014.

    • manu

      hello Mr.belfiore .

    • swain

      yeah…I am also familiar with these words. My doubt is, it’s Mr Belfiore or Mr Elop ? Nobody else in this world thinks like this…

      • Sk

        Step out of your well, dear froggie. The world is a bigger place than you think.

        • Janne

          On your way out, and already they forgot you, Ballmie… 😉

          • swain

            Thanks Janne…:)

          • Sk

            I’m actually Bill Gates. So rich that I have nothing else to do all day.

            • krishna6233


        • swain

          Unfortunately you are living in day dreams in this big and beautiful world. Open up your eyes. WP is not that good as it looks in your dream.

  • Sk

    I hope the naysayers enjoy their malware filled Android phones. I’m happy with my Lumia and my iPhone and will continue supporting the platforms.

    • Janne

      Unfortunately some of them are not here to enjoy products, they are here to make everyone miserable. You don’t see them interested in new product announcements, for example. They are making pseudo commentary in meta articles only.

      Of course this doesn’t include everybody. For example, no matter the hay we have with incognito at times, I don’t think he is here to make people miserable. He is just a little misguided, a little nostalgic, overall with a lot of knowledge otherwise. Although his lack of interest in current products covered here applies to him too – in that way he is here just to raise hell.

      But then there are those with hurt feelings and egos that are here just to bully people, not even trying to make any kind of contribution to the user community here.

  • Jenver Hozz

    yeah, Windows is really burning platform. Microsoft really is going down with Windows. At desktops Windows is present due to overwhelming OEM policy. This is also reason why MS/Elop were so frightened with MeeGo, when only they have noticed notebooks and netbooks with MeeGo from main players like Lenovo or Acer. Also the Fonepad from Asus was designed to work with MeeGo and only after Elop’s “burning platform memo” and declaration that MeeGo is DOA (Dead On Arrival) caused they changed it to Android. But note: Android, not Windows! So what to do? Kill MeeGo. Why to compete at the market when there is possibility to build a monopoly? But this is against innovations and growth, so Nokia finally can be expendable. Finland is to weak like, 3rd world’s countries, hence will not protect own business and one of core companies in own economy. No comments.

    • Jenver Hozz

      About Asus I was meaning Padfone, with detachable from back of the screen handset. Forgive me, please.