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Microsoft Anti-Siri Cortana campaign “Group Therapy”

| September 8, 2014 | Reply

Screen Shot 2014-09-08 at 18.02.11So on the weekend there were some teasers. Here’s the full video.

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I don’t know, maybe it’s just me but I don’t see the need in poking the bear. I love Cortana, but it’s not yet “so good” that it can make fun of Siri.

Then again, perhaps it doesn’t need to be. The concept of Cortana was good enough at the start for it to appear in comedy sketches.

After complaining about Siri’s shortfalls, the group begin talking about the good things they’ve heard about Cortana. One person in the group spearheads why Cortana is great.

What I would have loved is more focus on why they love Cortana and less about Siri.

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Category: Nokia

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