Nokia Enters Multi-Million Dollar Agreement with Wired Magazine to Remind You Nokia’s Still Alive and Kicking

Nokia is trying to remind the world that there’s more to the company than making phones; in their latest attempt to do so, Nokia has entered a year long multi-million dollar agreement with Wired magazine. The deal revolves around Wired adding a new editorial style article into their magazine revolving around the usage of technology in our daily lives, and how it changes our lives.

The editorial series titled “Make Tech Human” is aimed at creating conversation and debate to raise awareness about technology in our lives, and of course Nokia’s role in it.

The year-long, multi-million dollar campaign — which includes print ads and events — is “really both about showing that Nokia is still not just alive but strong and also contributing to resolving some big global issues,” according to Barry French, head of marketing and corporate affairs at Nokia

Via

Category: Nokia