Video: Damian Dinning Clearing Misconceptions on Nokia 808 PureView

Here’s a great video with Damian Dinning talking about the Nokia 808 PureView. I like that it addresses the misconceptions about the 41mp sensor and PureView Technology that I have been ranting about each occasion I’ve had.

Some people have been incorrectly putting down what Nokia has achieved, for whatever reason. I added that Nokia is also in part to blame because they did (as always) fail to explain the technologies properly so people can connect with it. I don’t want to rant on this again. I have linked related articles at the bottom. I wish they got Damian to be the one to launch the 808 PureView. He knows precisely everything there is to know but also what are the key things to focus on (as opposed to overwhelming with information).

Launches are opportunities to inform. In limited time, it is Nokia’s responsibility to give clear succinct soundbytes that can be shared verbatim across the media (look at other successful launches with the recurrent buzz phrases folks repeat). If you leave out information, as happened here, folks will incorrectly assume and guess and make the wrong conclusions that will then undermine the good you have achieved in your product.

Related:

• http://mynokiablog.com/2012/02/27/the-story-and-secrets-behind-the-nokia-808-pureview-everything-you-wanted-to-know-about-pureview/
• http://mynokiablog.com/2012/02/28/bbc-asks-do-camera-phones-need-41mp-to-shoot-photos-as-good-as-the-nokia-808-yes-yes-yes-rant/
• http://mynokiablog.com/2012/02/29/nokia-808-pureview-the-first-real-threat-to-the-digital-camera-technobuffalo/

by nokia

Category: Nokia, Symbian