Channel 5’s influential Gadget Show seems to love the Nokia 800, at least as their blog indicates. This is music to my ears.
- Design – puts vast majority of other smartphones in the shade
- Nokia Maps and Nokia Drive – Nokia has been a leader here, but they note you no longer need to get a Symbian to experience it (well there was that N9). Enjoy getting lost with other Windows Phones that aren’t Nokia.
- Screen. – Deep blacks, stunningly vibrant.
- Mango – “finally gives Nokia software to match hardware” (well in masses terms now anyway since N9 is not going anywhere)
- Camera – they’re putting money on it being one of the best. I love you Carl Zeiss branding and Nokia making sure it actually means something. You just hear across the blogosphere the immediate assumption that – “It’s a Nokia with Carl Zeiss – of course it’s going to be good”. We need more like this. More positive associations. More maps – it’s a Nokia with Nokia Maps, of course it’s going to be good.
Also probably of equal if not more significance is how the WHOLE of the Channel 5 website IS The Nokia Lumia 800. You might have heard in the previous post if you watched the BBC click segment, that Nokia is spending megabucks on getting this seen. I don’t think there’s any need to worry about impartiality. No one cares. The freaking Nokia 800 is everywhere. Hopefully this means people giving it a chance and trying it out.
This must have been a fair few million. But that is so well spent. This means something. This is a full terrestrial TV website. Got to hand it to Nokia. They’re taking this whole image branding seriously. I’m so pleased they’re taking on the “hype, hype, solid hype and sell” so well. They’re announcing it, and they’re just going from strength to strength with the campaign.
I know I’m a Nokia fan, but you guys know I will be the first to moan/complain/whine/rant if they’re messing up the ads. Hallelujah Nokia.
There’s Nokia 800 lumia ads EVERYWHERE. LOVE IT. When I saw it I kinda burst out loud, in front of my housemate in excitement, “That’s IT!!”. Ha.
Category: Nokia, Windows Phone
Hey, thanks for reading my post. My name is Jay and I'm a medical student at the University of Manchester. When I can, I blog here at mynokiablog.com and tweet now and again @jaymontano
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