Video: Nokia Asha 302 QWERTY promo – “Step It Up! Life with Nokia Asha 302″

| June 11, 2012 | 5 Replies

Check out this Nokia Asha 302 advert. In promoting the QWERTY candybar they show a fast paced life and how the Asha 302 fits with it.

The way the video is shot and put together, it feels a little bit like the N9Seconds ads no? Short clips spliced together.

It’s a little too fast for me, some bits of the video make me feel nauseous.  I do like how it goes in slow motion when you see the Asha 302, giving the viewer some time to focus on that device. The folks in the video also look young/trendy and the 302 doesn’t look too out of place with them.

It catches me off guard at times that this isn’t part of the E6/E7X lineage, but is actually S40 with QWERTY. It’ll be great to see this continuing with the new S40. Although that is designed for full touch, it is also a very nice S40 touch experience that could bring even more to touch and type as a whole.

by 

Now gimme some 808 ads please Nokia :)

Category: Asha, Nokia, Video

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Hey, thanks for reading my post. My name is Jay and I'm a medical student at the University of Manchester. When I can, I blog here at mynokiablog.com and tweet now and again @jaymontano. We also have a twitter and facebook accounts @mynokiablog and  Facebook.com/mynokiablog. Check out the tips, guides and rules for commenting >>click<< Contact us at tips(@)mynokiablog.com or email me directly on jay[at]mynokiablog.com

Comments (5)

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  1. Ss says:
    June 11, 2012 at 12:44 pm

    Profanity removed

    Reply
  2. Marc Aurel says:
    June 12, 2012 at 11:42 am

    Jay, the A302 is not a touch and type device but a traditional button operated one. Nokia seems to be placing it as the replacement for the aging E5, which of course is a much more capable device despite the slower CPU, but runs the totally unfashionable S60v3.2.

    Reply
    • Jay Montano says:
      June 12, 2012 at 11:51 am

      Thanks Marc

      Yes you’re right. The Asha 302 is indeed not touch and type. What I was referring to is that the new S40 is capable of full touch and this experience would be nice in a touch and type combo device.

      My reference to the E6/E7X was merely the monoblock QWERTY smartphone, but it’s technically not a smartphone.

      Reply

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