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Nielsen’s Q2 2012 US Mobile Subscriber market share estimates.

| July 13, 2012 | 72 Replies

Here’s a report from Nielsen showing marketshare numbers for USA. Whilst there have been news that Nokia was selling the most out of the current gen Windows Phones, Nielsen shows that they are still behind Samsung/HTC for overall phones in US.

Total marketshare for Windows Phone in USA is 1.3%, still less than the 3% of older generation Windows Mobile devices. Nokia’s WP share of 0.3% is also still less than the total Symbian sales from the past.

http://blog.nielsen.com/nielsenwire/online_mobile/two-thirds-of-new-mobile-buyers-now-opting-for-smartphones/

Note: another table to look at for current USA sales is

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http://mynokiablog.com/2012/07/11/kantars-device-sales-numbers-150-growth-for-symbian-in-usa-p/

This shows Windows Phone current sales at 3% whilst Symbian is at 0.5%. Although it doesn’t look like it, both of these Nokia used platforms grew from this time last year.

It takes a very long time to get overall marketshare numbers – as evident by the amount of time Symbian had been top in terms of current installed user base (it’s difficult to trust statcounter on this one as they’ve been including S40 into Symbian up until April 2012, hence why there seems to be an insane crash afterwards as S40 had been propping up Symbian marketshare data for Statcounter).

Statcounter’s findings (1.02%) for WP is quite similar to Nielsens. Symbian shows up at 0.32%. Note, statcounter is based on browser activity of all current handsets in use, not just what had been sold.

http://gs.statcounter.com/#mobile_os-US-monthly-201201-201206

Cheers skyfall for the heads up

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Category: Nokia

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Hey, thanks for reading my post. My name is Jay and I'm a medical student at the University of Manchester. When I can, I blog here at mynokiablog.com and tweet now and again @jaymontano. We also have a twitter and facebook accounts @mynokiablog and  Facebook.com/mynokiablog. Check out the tips, guides and rules for commenting >>click<< Contact us at tips(@)mynokiablog.com or email me directly on jay[at]mynokiablog.com