MNB Reader Generated: Can Nokia and WP turn the tables tomorrow?

| September 4, 2012 | 50 Replies

This article was sent in by Aabir Jawaid from Pakistan.  For 12 years since the age of 10 he’s been using Nokia phones. In this post, he sums up tomorrow’s make or break moment for Nokia.


Nokia and Microsoft are loading up for their best shot for tomorrow’s big day to re enter the market once again.

God forbid, if new Lumia phones do not appeal to consumers when they are unveiled tomorrow, it could mean the end for Nokia? Or Nokia has some back up still left if WP8 fails?

“This is very high stakes,” said Canaccord Genuity analyst Michael Walkley. “Nokia bet everything on Windows, and if this doesn’t succeed the next step might be having to do what’s best for shareholders, and that might include selling off key assets or selling the whole company.”

Nokia is rumored to launch two new Lumia phones on September 5, on the same day that phone maker Motorola, now owned by Google, also unveils a new product. Which shouldn’t be a worryfull situation for the Finns.

The launch of the two Lumias will go up against the iPhone, and is expected to feature a larger, brighter screen; a powerful camera on both sides; Qualcomm Inc dual-core chips; Skype calling; voice recognition; short-range radio technology for wireless payments and built-in maps for navigation.

But will Lumia will need something completely different to beat the iPhone and Android? Nokia is already teasing a lot, building enough hype for the consumers.

One thing Elop has in his ammunition bag is support from big US mobile service providers who want to see Windows become a strong smartphone platform.

Top U.S. wireless providers Verizon Wireless, Sprint Nextel Corp and Deutsche Telekom’s T-Mobile USA have all said they will support Windows Phone 8, and AT&T Inc said it will sell Nokia phones based on the Microsoft software.

“Everybody’s liking what they see coming from Microsoft with the Windows 8 (mobile) platform from the user experience perspective and the integration perspective,” said Bill Versen, a Verizon Wireless executive who works with business customers on their smartphone strategies.

Leave in your comments if you think WP8 will turn the tables.


Category: Nokia

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