Nokia Italy: Selfiedrama. Stop the violence! Nokia Lumia 730 promo – share life uncut.

| September 29, 2014 | 1 Reply

Screen Shot 2014-09-29 at 19.00.28

A clever take on the ‘no cropping’ theme that’s going on with the wide angle 5MP selfie shooter, the Nokia Lumia 730.

Literally living life uncropped, those who are using ‘lesser’ devices are ending up physically cropped in the real world, unable to enjoy it.

So instead of this:

Screen Shot 2014-09-29 at 19.02.29

You get this:Screen Shot 2014-09-29 at 19.02.37

It reminds me a lot of the what we should have seen in the 1020 promos, but the other way around – where folks reframe and find detail. Nokia France’s funny ad showed that off best for me.

This is good way to stay current – what with the annoying popularity of the word ‘selfie’ despite group/self shots not actually being a new thing.



Category: Lumia, Nokia

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