Apple uses Lumia as an example to Samsung that not every phone has to look like iPhone

| August 22, 2012 | 67 Replies

Are you following the spat between Apple and Samsung? No not me either really. Well not too closely, only when I get sent something interesting.

On TheVerge Live Blog, Apple has apparently whipped out a Lumia

“Not every smartphone needs to look like an iPhone.” Showing the Lumia…

http://live.theverge.com/apple-vs-samsung-apple-closing-argument/

There are many Nokia phone designs that are very unique in their own design. The tapering of the N8/X7 which Moto and Acer decided to copy. The N9/Lumia design is also proving popular with HTC and their polycarbonate curved screen OneX (as well as those several blatant N9 clones we saw at MWC/CES)

Looking at it as an outsider, it was clear that the SGS was an iPhone clone. Samsung had really nice designs of their own but they caught onto the fact that they must copy what is popular, not only down to what the phone looks like physically but how the rest of the UI appears almost as far as they can push it without putting an Apple logo. It’s even weirder when 4S arrived and is met with another similar SGSII and Ace. Perhaps they were both just coincidentally going through the same design evolution.

Like it or not, that was the popular design of the time. Samsung caught on to it and rode on the coat tails of Apple’s success, raising the profile of their own brand further where they needed to copy less. It was the iPhone for those who could not afford an iPhone. Well those are the words of several of my friends who have ended up with one…they wanted an iPhone but didn’t have the money so got something that looked like it and acted like it.

Does every phone have to be a rectangle with rounded corners? Well if every phone has a rectangular screen and you want to minimise the bezel it will be rectangular shaped.  Some might say that the N8 and 900 have an iPhone esque shape about them with a coloured bezel on the outside. I’d say Nokia’s had plenty of rectangular phones with rounded corners prior to iPhone (though with alphanumeric keypad).

However, if you look at all of Samsung’s phones of the past prior to iPhone,  you can see they have their own sleek-ish triangular/narrow-trapezoid style, less rectangular.

But no, not every phone has to look like an “iPhone”. Unless you’re Samsung.

Source: theverge.com

Via: PhoneArena

Thanks Thatsme for the tip

Category: Nokia

About the Author ()

Hey, thanks for reading my post. My name is Jay and I'm a medical student at the University of Manchester. When I can, I blog here at mynokiablog.com and tweet now and again @jaymontano. We also have a twitter and facebook accounts @mynokiablog and  Facebook.com/mynokiablog. Check out the tips, guides and rules for commenting >>click<< Contact us at tips(@)mynokiablog.com or email me directly on jay[at]mynokiablog.com

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  1. Apple: The third act | Biotech Innovator | August 23, 2012
  1. Zhi says:

    Beautifully different :)

    Now where’s the Lumia WP8 + PV??

    • Prasenjit Bist says:

      some one here predicted 808 pureview is not selling great well sorry sir/madsm whoever u r its selling well the supply has been tight from nokia and they r treating it very much a niche device however the good news is this great symbian device selling miles ahead of nokia n9 .sales r realy gud in regions where n8 did well including india.
      Also the asha are selling well and we expect nokia go get more share in low end segment in near term.

      • Shane says:

        “the supply has been tight from nokia and they r treating it very much a niche device ”

        No they’re not, it’s being distributed far more widely/aggressively than the N9/950.

        “however the good news is this great symbian device selling miles ahead of nokia n9″

        To compare sales between the two is just plain silly…

      • Marvin says:

        A glorified cameraphone that it is, it is a niche device.

  2. FireDragon says:

    Apple is a very selfish company. They abuse, and use any company they want to protect their own ass. While this is a good thing that they take out Nokia, but I believe it is also because everyone know Samsung is after Nokia and by bringing Nokia up against them will drive them crazy and perhaps cause them off-balance and maybe make some mistake in process. They could show Sony/Sony Ericsson too.

    • DM says:

      They also showed a Sony Arc, your argument is invalid.

    • Lord US says:

      People here hate them just because they started the touch screen revolution that destroyed Nokia. No, it wasn’t Elop and Android just accelerated the demise of Nokia.

      Nokia was no longer offering people the best possible handsets. The competition manufactured handsets the people wanted to use and that’s the reason so many Nokia users hate those companies.

      They hate freedom of choice.

      • FireDragon says:

        My reasons are not because it is about Nokia. My reasons of hating Apple is more than that. Personally I am not one-brand type of person and by heart I like Sony Ericsson, not sure if I will feel same for Sony. But I hate Apple for other reasons, they have been a jerk company from the day one.

      • Wendell says:

        “They hate freedom of choice.”

        Hahah! Seriously? One could level this generalization at any fanboy/-girl of any brand in any industry if #1: they are smug about their choice and #2: you happen to not agree with them.

      • Doffen says:

        Apple make great phones, tablets and media devices. However, they lock the customer in to an “Mono Culture Farm” and this greedy approach, wanting every dollar or euro the customer spend on the device, is why I will never buy their products.

      • Hypnopottamus says:

        “People here hate them just because they started the touch screen revolution that destroyed Nokia.”

        Funny. I was thinking about this the other day. I remember when the first iPhone came out and Nokia was so resistant to capacitive touch screens. They were so stuck with the resistive screens. Nokia was an innovator in touch screens, but they rested on their laurels and others passed them by. I mean think about it, what was Nokia’s answer to the iPhone after it came out? the N97?

    • Marvin says:

      You don’t have to buy their products, you know. And Samsung Galaxy S does look an awful lot like an Iphone 3GS (but there similarities end), and non-technical buyer could get confused between them.

  3. migo says:

    I don’t see how you draw the conclusion that HTC is copying Nokia with their designs. If anything they’re closer to Apple’s with the iPhone 3G/S. Design wise they’re doing their own innovation really. Pretty much all HTC phones these days have their own design language. Samsung decided to play safer copycat by making the Note 10.1 look like a blown up Flyer.

  4. nn says:

    Yes, there is only the little problem that nobody wants or buys WP phones.

    • Lord US says:

      That’s a very bold statement.

      It seems that Nokia is gaining some traction with Lumia. We will see the Q3 numbers in a couple of months and it’s probable that Nokia will sell more Lumia handsets compared to the Q2.

      It’s very likely that Lumia is outselling Symbian handsets on Q3. The 808 is not selling in huge numbers while the availability is very good.

      • deep space bar says:

        because carriers didn’t want it…

        • Lord US says:

          Carriers don’t want it because it’s not a good product. Sure, it’s a nice camera. However the 808 is not a modern smartphone. Regular people don’t like the Symbian OS because it’s crappy.

          Symbian lost 5% market share in a quarter when the N8 and the Symbian 3 were brought to the market. It was and it is losing more and more market share because it’s an inferior product people don’t want to buy.

          That’s why the carriers don’t want it. Don’t blame carriers when the product is crappy.

          • yasu says:

            @Lord US

            Carriers don’t want it because it’s not a good product. Sure, it’s a nice camera. However the 808 is not a modern smartphone. Regular people don’t like the Symbian OS because it’s crappy.

            Some do, others don’t. I don’t think you get to define regular people and/or their tastes.

            Symbian lost 5% market share in a quarter when the N8 and the Symbian 3 were brought to the market. It was and it is losing more and more market share because it’s an inferior product people don’t want to buy.

            Handset sales increased, so people bought them in increasing numbers. Actual handset sales of a concrete product that brought cold hard cashe and and profit to Nokia, not the market share internet talking point.

            That’s why the carriers don’t want it. Don’t blame carriers when the product is crappy.

            The carriers don’t want it because is an EOLed product. Some carriers cancelled support to the Lumia 900 for that very same reason.

          • nn says:

            It’s both funny and telling that you are forced to demonstrate the greatness of WP by comparing it to, by your own arguing, crappy product, that was killed more than year ago. Elop stepped up his efforts to eradicate Symbian to such extent, that maybe, just maybe, the numbers will be pushed even below WP in this quarter – therefore third ecosystem!

          • Abcs says:

            In Asia, nothing to do with carriers cos people here mostly buy phones unlocked. 808 is indeed more popular than WP phones esp N8 users looking for an updrade.

            If they want a restricted OS environment, might as well go for IOS than WP, more popular, more apps.

        • Chris says:

          ^this.

          Not only that, it’s so hard to come across a Nokia store that has one in stock(at where I live).

          I guess I’ll either wait for the 808, or wait for a carrier to offer a Pureview Lumia… guess it’s a 50/50 now.

    • Mark says:

      4 million people disagreed with you last quarter.

      • nn says:

        Four million people in the grand scheme of smartphone things is nothing, and that’s even before we take into account how much effort they spent on achieving that number.

        • JamesSB says:

          The Lumia 900 has out sold the HTC One X for the month of July at AT&T. It has also remained in the top three phones in sales at AT&T since launch.

  5. AlsoCan says:

    Apparently they nitpick on hardware only here, since WP is much more of a clone of iOS than Android will ever want to be.

    The fact that Apple uses Nokia as scapegoat shows they have absolutely no fear of them or their design.

    • Jay Montano says:

      Yes, I can see how Metro looks identical to iOS. I find it hard to differentiate the two sometimes.

    • Lord US says:

      Nokia was never a threat for them. That was apparent when Symbian 3 was released and the world saw how clumsy and uncompetitive it was compared to the iOS.

      That’s why they can pick examples without the fear of promoting them.

      • noki says:

        sadly or not WP is soo bad/pathetic that still to this day it was incapable of selling more than declared dead over 18 months ago symbian. And apparently it wont in Q3 as well 2 years after symbian was declared DEAD, symbian might be the worse OS in the world but what is WP then???

        • Pdexter says:

          WP might not have brand recognition or history of Symbian, but honestly, coming from iOS Symbian feels like something from the 90′s and is only selling in Asia rather than Western world.

          WP just like Android and iOS need time to mature that two years at least, but it sure was more usable from the day one compared to Symbian.

          • noki says:

            That’s what you guys wont ever get, Metro UI (or what ever is called this days) is fundamentally broken, its over minimalist UI does not relate to human beings… this is the reason its has soo much trouble picking up steam people don’t relate to it in spite of the massive marketing campaigns.
            We will see how this all plays out in the near future wen Microsoft tries to shove windows 8 down consumers proverbial thoughts…
            My prediction is that Microsoft as just destroyed its “8″ marketing thing, and will soon return to the UI drawing board. question is if Google will take the opportunity to take Microsoft in its how turf, the desktop area..

            • Hypnopottamus says:

              I will never understand why people always use the UI argument as the definitive reason why people aren’t flocking over to WP devices. There is nothing overwhelmingly wrong w/ the UI. Several tech blogs and reviewers have praised the Metro UI.

              It is WP other lacking features that scare away people. No expandable memory card slot. No BT transfer. Dependancy on Zune. Lower resolution screen. Lower resolution video recording. The list goes on. These are the things that people look at and are turned off by. The tile and Metro UI is pretty fluid and elegant. There are those that don’t like it, but I wouldn’t say that the UI alone is the reason for the low marketshare.

        • Lord US says:

          WP phone is gaining market share like the competition was when iOS and Android were released. Remember that WP is not a smartphone if you ask from a hard core Symbian user.

          That’s why you should look at the market share of all the mobile phones sold. Yeah, if you look at the size of the global mobile phone market it’s easy to see that WP is quickly gaining market share.

          Sure, Symbian still sold more. An obsoleted OS rapidly losing market share. Symbian was destined to lose market share because it was no longer competitive. It was losing market share before the 211 and it continues to lose market share.

          • yasu says:

            That’s why you should look at the market share of all the mobile phones sold. Yeah, if you look at the size of the global mobile phone market it’s easy to see that WP is quickly gaining market share.

            Quickly? It may have grown from around 2% to 3% since it was introduced in Q4 2010.

            Sure, Symbian still sold more. An obsoleted OS rapidly losing market share. Symbian was destined to lose market share because it was no longer competitive. It was losing market share before the 211 and it continues to lose market share.

            It was nevertheless increasing sales and bringing money and profit to Nokia. There have been more than 2 full quyarters of WP sales, it should have been easy for it to pick up the slack, since Symbian is crappy.

            But no, it’s not even able, despite millions poured into it in promotion, free concerts, free Xboxes, painted planes, rolling thunders, free car rides, carrier support, blah de blah, advertising onslaught, it’s still getting outsold by the EOLed for 18 months, on its last leg virtually unsupported crappy Symbian.

            What a joke.

    • Peter says:

      You should visit your doctor immediately, you might be having a stroke. Or maybe some other, similar brain-incapacitating condition.

    • ssdh says:

      Apple: It was difficult finding an N9 these days. So the cheapest and closest thing we found was a lumia..

  6. Ofentse says:

    Nothing like a Sammy phone… Every Copy makes u feel more closer to Apple with a different Logo…hahaha, give me a Lumia bay bay…

  7. S3 plus MeeGo says:

    No removable battery. Tiles UI is shit.

  8. shaun says:

    they should also point out that every Lumia shouldn’t look like a N9 :P

    • noki says:

      hehehhehe +1 ;)

    • Dave says:

      2 do, and 2 don’t. What’s your point again?

      • shaun says:

        my point is im peeved off that people either snigger, look down at me as they think i have a lumia, when its a N9, Eflops windows flop couldn’t come up with a good design for his Microsoft masters, so they have to copy a elegant os and design, words come to mind “Mutton dressed as lamb”

        • viktor von d. says:

          the design language for the n9 was in the owrks for the 2 years. it was never meant to be just in the n9, but in a family of products. regardless of what os nokia would have now, they would use the same n9 design

  9. noko says:

    I’m not a fan of either company, but Apple really should win this. It’s blatantly obvious that Samsung copied more or less everything from the original iPhone.

    …Here’s to hoping the two companies will be stuck in legal disputes for years to come still… :)

  10. Edgar Mkrtchyan says:

    it is increasingly difficult to invent a new design that does not look like another, whether in the telephone industry, the industry of cars, clothes, songs … it comes at a time or the opportunity to create something new is very very hard …
    Samsung took the easy way out and safe, but they pay for their mistakes today, and this is also true for many companies that copy the design of other
    personally when I create something I’m very careful about that, or I develop an existing design, or I create something new
    I think in a few years we can not invent, it will be recycling, as in the music industry, producers resume the old compositions

    • Lord US says:

      Inventing a new design is as easy as ever. You may think the design of the iPhone was obvious but it was not. If it were the competition would have flooded the market with iPhone clones long before the original iPhone.

      They didn’t.

      That’s why they are copycats.

      • Jeff says:

        He has a better idea of design than you (look at his submissions here), but then again you think you know all.
        The arrogance in 99% of of our posts is remarkable, I bet you’re an arsewipe IRL, probably had a few black-eyes in your time ;)

      • Jeff says:

        He has a better idea of design than you (look at his submissions here), but then again you think you know all.
        The arrogance in 99% of your posts is remarkable, I bet you’re an arsewipe IRL, probably had a few black-eyes in your time

        • Lord US says:

          You seem to be quite bitter with your comments. Please don’t spread that violent fantasy of yours. It’s not healthy for you or anyone. Violence is not a game. Please understand that.

          Yeah, it’s arrogance to claim how easy it was to create new designs in the past.

          I just wonder why he didn’t design the iPhone long before anyone else if it was so easy in the past. Just design the concept. Not the entire product.

          Maybe he didn’t do that because it was not any easier back then.

          • Edgar Mkrtchyan says:

            iPhone was released in 2007, five years later, we see only the touch, Apple has created a product that has everyone KO at the time, but that it is a simple design I did not said, I just said that it is becoming increasingly difficult to create a new design different from others. Nokia they made ​​a big effort to create the design of Lumia 800/N9, all we ask that Samsung also make an effort

            @ Lord U.S.
            regarding me at the time I was interested in car design, not phones, but if you look at my drawings that I drew when I was a lot like the current car models

            in the business designer must be creative and innovative, but also track and predict human desires in the years to come

            • Lord US says:

              It’s as easy to change everything as it was when the iPhone was introduced. It just may feel like how this is the end of the evolution. Touch after the keyboard.

              The next giant leap is just waiting for us to happen. The nice thing about giant leaps is that someone has usually invented them long before the actual leap is going to happen.

              They didn’t invent the touch screen but they invented the revolutionary iPhone. It was so revolutionary that you can still have a good internet experience with the original iPhone. An experience you can’t have with the 808.

              Sure, if you are suggesting that it’s difficult to invent more variations for an maturing industry, yeah that’s something I can agree with. However it’s easier to invent a new unique variation compared to inventing the actual game changer.

              They invented the concept and the idea of the iPhone and that was something no one else was capable to do. The actual technology was invented long time before they had the first prototype.

              Today it’s easier to create a new design than it was back in 2006. The touch screen is not as mature as the keyboards were at that time. Sure, it will become more and more difficult to iterate and innovate with the touch screen.

              One day someone creates a game changer and the touch screen as we know it today will be as obsolete as the 2006 phones are now. At that time the industry will be less mature what it comes to that technology.

          • Jeff says:

            No not bitter, just have an excellent arsewipe detector, & it sounds constantly with most of your posts ;)
            He was merely postulating that ideas become less original over time, it’s not a new concept, it’s something that can be extrapolated & discussed to umpteenth varying degrees. There’s no “hard & fast” rule about it, as you like to affix, but that’s you…

  11. manu says:

    i think it suppose to be samdung.p;

  12. ms.nokia says:

    now thats good/free advertisement to iphone users following this case.

  13. junain says:

    lmao just saw a post further up reading that WP metro UI is a copy of iOS!really?REALLY?no offence but i think you need to have your eyes tested.but phew i gota agree the ui of most apps especially the native on wp is awesome with the live tiles.still find the general ui ugly though.hope spb shell or something comes up somewhere along the line to save me but other than that its pretty snappy ,think i could settle for 1 if nokia beefs up the specs

  14. JGrove says:

    App’e has been on my shitlist ever since Steve Jobs stole parts from Atari to build his Apple. Atari was already working on a GUI for it’s computers so they turn him down. Then the dick ran off with his illgotten parts and found investors.

  15. James says:

    Not all that the same. iPhone looks boring. SGS looks ugly. Besides, the Meizu MX line is a whole lot more iPhone 3G/3Gs look centric than SGS. iPhone 4/4s has flat metal rim. Don’t know how anyone could have mixed them up at all.

  16. DavidB says:

    The N97 was rectangular in shape and had rounded bezels… darn..
    Shouldn’t Nokia be suing Apple now? There are only so many shapes a phone can be in before it stops being user friendly. Remember the 7280?

    I think Apple is just being ridiculous. And the iPhones uses icons… aha! Windows uses icons too… so there you have another idea for a lawsuit right there.

    Madness…

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