Surrounding hype might be turning into pleasing sales numbers for the revived Nokia 3310.
Carphone Warehouse and the surrounding blogosphere reports of ‘astonishing demand’.
It’s a great way to relaunch the Nokia brand towards consumers.
I’d agree that Nokia and HMD can’t rely purely on Nostalgia to sell their phones but they should definitely take advantage of this kind of brand to propel them into the eyes and thoughts of consumer wallets.
Source: The Independent