Gizmodo: Could Nokia Win the Map Battle?

| October 1, 2012 | 48 Replies

This morning we read about Nokia’s deal with Oracle.

http://mynokiablog.com/2012/10/01/nokia-seals-mapping-deal-with-oracle/

Gizmodo picked up on the significance of this deal, noting a possibility of Nokia winning the map battle.

 

When it comes to maps, you don’t want action, drama or half-baked software. You want something accurate and dependable. Nokia Maps offers that and, if its recent commercial successes are anything to go by, it’s only going to become more pervasive.

http://gizmodo.com/5947777/could-nokia-win-the-map-battle

Nokia is getting some great momentum with their maps. Whilst some were sceptical or dismissive by the statement of Nokia being the ‘Where’ company, with all these recent deals, it does not sound too far fetched at all.

Cheers Nabkawe for the tip!

 

Category: Nokia

About the Author ()

Hey, thanks for reading my post. My name is Jay and I'm a medical student at the University of Manchester. When I can, I blog here at mynokiablog.com and tweet now and again @jaymontano. We also have a twitter and facebook accounts @mynokiablog and  Facebook.com/mynokiablog. Check out the tips, guides and rules for commenting >>click<< Contact us at tips(@)mynokiablog.com or email me directly on jay[at]mynokiablog.com

Comments (48)

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  1. Prasenjit Singh Bist says:

    it is nothing Jay, if information from certain sources are to be believed there are 2 more ground breaking deals coming up.

  2. JotosTodosLosFansNokia says:

    mmmmm seems that Nokia is spending too much , deals here , deals there . are spending money and without sales I wonder how they will keep this company ? and even more dangerous , and not sell much . nokia upcoming bankruptcy. while iphone selling 7 million nokia 0 and even with faulty maps

    • nabkawe says:

      Why do you assume that Nokia isn’t getting paid for these services :) .

      • nabkawe says:

        IBM does not need to build any hardware if it wants.
        Licensing is solid money and Nokia is doing it.
        Nokia 920 will have it’s customers waiting to experience maps that work after all those deals.

      • JotosTodosLosFansNokia says:

        all depends on how the deal was made . remember that mr Elop wants microsoft , lumia , wp everywhere and they will pay the cost , just to make the platform becomes popular , no matter the cost . remember the agreement that was in the early alliance with Microsoft ? Microsoft was paying to nokis a lot of money , but why they would do that? obviously to use their crappy OS . that’s what Nokia and Microsoft is doing right now . is the same story with exclusive aplicacions only for nokia . Do you believe that developers do not want to see their applications on other platforms more populars? and why they will not develop for others? obvious nokia pay them to be only for wp

    • Jay Montano says:

      So you think Nokia is paying Oracle for Oracle to license map data from Nokia?

      You think Nokia is paying Amazon, and BMW, Mercedes, Garmin, etc?

    • kunwar says:

      how is nokia spending here? okay maybe they are spending a bit, but arent they gonna get some money in return if other companies are using thier assets(maps n location services)?

    • viktor von d. says:

      trolling fail. nokia gets payed by these companies.

    • Viipottaja says:

      heh, one of the silliest in a long while. welcome!

    • Um, Nokia doesn’t pay a company to use their maps, it’s actually the other way around.
      So, Nokia are most likely making money on their excellent maps service.

  3. viktor von d. says:

    it seems to me nokia was always the king of maping,with google a close second.it’s just that americans are very slow and pick up things with a little delay

  4. KL says:

    Nokia won the map battle years ago and still dominates it.

    • thetruthshallsetyoufree says:

      Too bad the media, especially in North America, won’t give Nokia the credit it deserves. Google has too much influence on the media, which constantly overhypes Google Maps.

  5. Mario says:

    I bet RIM will get on board as well. I have a BB Playbook, which uses QNX, the basis of OS10 (RIM next’s OS) and it uses Bing maps. Which, AFAIK, are going to be powered by Nokia in the future.

  6. Bloob says:

    Nokia still needs to improve some of their data ( like Japan ), but above all they need to get their name out there. Many use google maps by default, because that is all they know.

    • Dave² says:

      Nokia definitely needs some (any will do at this point) map data for Japan!

      • Dave says:

        Bing maps has very good maps for Japan (well I checked Tokyo), including detailed imagery.

        Let’s hope we get the best of both on WP8! (And offline!)

    • thetruthshallsetyoufree says:

      The more people use Nokia maps, the better the data will become. Also the more deals Nokia has with other companies to use their maps, the more money they will have to invest back into location services.

    • stormtroller says:

      does nokia even have offline map for Japan? lol

  7. Joris Bos says:

    Give Elop some credit, he’s finally doing something with location services.

  8. larryg968 says:

    No…. Google has won maps and will continue to lead.

    While i applaud all the new contract, google control search and mobile phone. Both of which work really well with google maps. Just last year while in singapore i used to take the train. Nokia maps did not have transportation and google maps was incredible. Unless nokia somehow manages to regain lost market share, google maps will dominate in the consumer facing mobile phone sector.

    In the end, what the consumer see wins out. Google gets brand recognition and trust. Nokia gets to be associated with the enterprise and becomes just another uncool brand, re: microsoft.

    On another note, there’s been a lot of hype around maps recently bcuz of the iphone. Check the list of applications people use most often on their phone. I would be surprised if maps is in top ten. Maps r not as relevant as nokia fans seem to think. If people bought phones bcuz of mapping, they would have bought the n8, n9 or the original lumias. Great mapping software does not sell a phone!!

    • JotosTodosLosFansNokia says:

      I agreee I agree , just to reaffirm your comment iphone 6 million sold even with poor maps . lunia 800, 900 2 million or less and lunia 820, 920, 0, but with large maps XD

      • ms.nokia says:

        motorola has google maps, how many phones did they sell ?

        • JotosTodosLosFansNokia says:

          exact , is a clear example that the maps do not sell . customer satisfaction is what sells , which nokia do not know , they always spits in the face to their customers , tell me that you feel have been trampled and forgotten ( symbian , meego , wp 7.5) thank god the n9 was my last nokia and never, I will never buy a nokia again, because there are nokia anymore, rather, is another iphone .

    • thetruthshallsetyoufree says:

      Nice troll attempt there. It must pay well to be part of the “Android army” or are you an Android volunteer?

      One country does not make a great map service. There are many countries where Nokia maps are great, yet where Google Maps fails.

      Overall, internationally, yes Nokia maps is better than Google maps. This is a FACT. Just as one example, Nokia provides turn by turn voice navigation in many more countries than Google does.

      Yahoo uses Bing maps, and Amazon will be using Nokia maps on their new tablets. Yahoo and Amazon sure are uncool enterprise companies … oh wait, no they’re not. Amazon is a very hot company in the tablet space, and they are considered cool by a lot of people.

      Also, ALL Windows Phone 8 devices will use Nokia maps. ALL of them, not just Lumias. Nokia’s Lumias will simply get extra map stuff compared to other WP8 devices.

      No amount of trolling will change the fact that very soon Nokia maps will have huge recognition, and get the credit it deserves.

      • Jay Montano says:

        Sounds like great stuff. Nokia Maps everywhere :)

      • larryg968 says:

        Stating an opinion is trolling.

        Amazon uses nokia maps bcuz they forked android and compete feroiusly with google. Googles biggest problem is that a lot of these company see google as a potential competitor. Therefore, those companies dont want to want to use google maps. Thats not bcuz nokia maps is better, but bcuz they do not view nokia as a yet compared to google.

        Either way, none of this helps them to sell more phones

  9. JGrove303 says:

    It would seem Nokia Maps is short where Nokia’s Symbian devices didn’t sell. Ex: Japan.

    With WP8, i’m sure that will change.

  10. stylinred says:

    what i cant stand is Nokias dropping of the Wellness Diary

    Nokia could easily maintain being the Health Company by incorporating it with their location services

  11. Here2go says:

    Nokia Maps powering location based enterprise apps is something I have been wanting to see for a while. Asset management in the Northern Territory of Australia is difficult for many enterprises due to a lack of mobile coverage. Combining maps with SAP for instance on the mobile for store and forward reporting, maintenance etc would be great. I get the feeling Oracle gets this with this deal. But other opportunities exist. Delivery route planning integrating with Drive comes to mind. This does not cover of course wine Google Maps or ESRI style integration into the desktop that exists with many applications now.

  12. arts says:

    Nokia’s maps would need to improve on its POI if they want to win the hearts if the consumers. Searching for restaurants or cinemas with Nokia maps is often an inferior experience when compared with google maps.

    I guess that has something to do with googles search domination.

    for example, the Nokia city lens might be kinda cool, but the reason why I cannot view the app in portrait baffles me. Especially when I search for a place and want to see it in a list format.

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